Profusion Beautyberry

Callicarpa bodinieri var. giraldii 'Profusion'

Plant Details:

Plant Type: Shrub
Plant Family: Verbenaceae
Plant Description: Bushy upright, deciduous shrub, blooming small pale pink flowers in mid-summer and producing dark violet berries that ripen around October. The berries are inedible, but not toxic. Tolerates wet or dry, sun or part shade, rich or depleted soils. Grows best, however, in full sun and well drained, more acidic soil.

Maintenance:

Maintenance Type: Shrub - Thinning
Plant Care: Shrub - Thinning (woody multi-stemmed plants that lose their leaves every winter and look best on older stems): Prune dead, diseased, or rubbing branches. Pruning is best done in late winter to early spring for most shrubs. With spring blooming shrubs, prune after the blooms are spent. Remove up to 1/3rd of the overall shrub, keeping older branches to build up a sturdy, permanent and picturesque framework. Keep in mind that these shrubs bloom directly on older wood or on shoots that come off old wood. Monitor for pests, diseases, or other ailments on a regular basis.

Plant Attributes:

Mature Size: 6-8' tall x 6' wide
Utah Native: No
Plant Select: No
Pollinator Friendly: Yes
Localscapes: Perimeter Plant, Foundation Plant
Foliage Interest: No
Foliage Colors: Dark Green
Bloom Colors: Pink
Bloom Seasons: Summer
Bloom Period: Jun - Aug

Growing Conditions:

Hardiness Zone: 6 to 8
Light Requirement: Full Sun (6+ hrs sun), Part Shade (4-6 hrs morning sun), Part Sun (4-6 hrs afternoon sun)
Irrigation Requirement:     Moderate (1/2" every 7-10 days)
Salt Tolerant: Unknown
Deer Resistant: Unknown

Garden Location:

  • Neighborhood Landscapes
    • Prudent Perennials
  • Spring
  • Summer
  • Fall
  • Winter